With shine enhancers. All day brilliant shine. Since 1945. Hair so healthy it shines. Healthier hair with every wash (vs. non-conditioning shampoo). Protein loss makes hair vulnerable to damage. Pantene's formula with antioxidants is gentle - it reduces protein loss, so hair stays strong. Ice Shine 2 in 1 with Antioxidants: gently cleanses and conditions to give hair a 24 hour ice-like shine in one easy step; helps smooth the surface of each hair strand, leaving hair soft and shining with health. Questions? 1-800-945-7768 or visit www.pantene.com. Made in USA of US and/or imported ingredients.