• Tender Care® Sakura Baby Powder, with a Japanese-inspired sakura scent, gently absorbs wetness to prevent rashes and keep your baby's skin clean and fresh. • Let your little ones freely explore a world filled with endless possibilities as they feel comfortable in their own skin. • Tender Care® is also specially formulated with Tender Touch Technology, which addresses the top attributes parents look for when finding products for their children: • Hypoallergenic • Dermatologically tested • Free from parabens & silicones • Protects skin from rashes and irritation