• Get 1 Shade Whiter Teeth After 1 Week with Colgate Optic White! • Colgate Optic White Sparkling White Toothpaste has whitening accelerators which help safely exfoliate stains and polish your teeth surface. • Get 1 shade whiter after 1 week! When used regularly, Colgate Optic White Toothpaste can also help: • Fight Cavities • Protect Enamel • Remove plaque • Freshen breath when used as directed, for extrinsic stains only. Individual results may vary. refers to silica and pyrophosphate when brushing