Tender Care Hypoallergenic formulation is gentle, does not cause irritation and is safe for babies' delicate skin as tested and proven by US Dermatlogists. It helps reduce irritation that comes from wetness, keeping babies feeling comfortable. Give your baby's skin a gentle fine scent that lasts from Tender Care. Enjoy its Japanese-inspired Sakura scent. Warning: Use under adult supervision. Keep powder away from children's nose and mouth.